| PRIVACY STATEMENT

Effective September 1, 2003

Our Commitment To Privacy:
Your privacy is important to us. To better protect your privacy we provide this Statement explaining our online information practices and the choices you can make about the way your information is collected and used. To make this Statement easy to find, we make it available on every page of our site.

Scope:
This Statement covers all areas of www.InkAvenue.com(hereinafter referred to in this Statement as the "Site" ) on which our privacy statement hyperlink appears. The information covered by this Statement is Information an individual provides to InkAvenue.com outside of the individual's trade, business or profession ("Information").

The Information We Collect:
There are two forms of Information that InkAvenue.com collects online: Site Visitorship Information and Personally Identifiable Information voluntarily provided to InkAvenue.com by Site visitors.

Site Visitorship Information
InkAvenue.com routinely gathers Information on Site activity, such as data on how many people visit the Site, the pages they visit, where they come from, how long they stay, etc. Site Visitorship Information is:

• collected on an aggregate, anonymous basis, which means no Personally Identifiable Information is associated with this data;
• used to better design our Site and to share with advertisers to create targeted marketing.

Personally Identifiable Information
Personally Identifiable Information is also collected on certain pages of the Site. If you decide to contact InkAvenue.com online to ask a question, learn more about a product or register a recently purchased product, download certain software or service applications, place an order for products or inquire about products you may already own, you will find that those contact forms ask for certain types of Personally Identifiable Information to assist us in complying with these requests.

•  We may ask you to provide Personally Identifiable Information, some optional, some required, on specific pages of the Site. The information requested may include your name, address, e-mail address, shipping information, phone number, product model and serial numbers and your dates of purchase, credit card and/or debit card information and your comments. Personally Identifiable Information may be forwarded to a InkAvenue.com business unit or the appropriate subsidiary or affiliate company that is equipped to handle your order, inquiry or feedback.
• Personally Identifiable Information is collected by means of warranty cards, magazine "bingo" cards, trade show information, e-mail and voluntary online surveys. This Information is also collected to personalize and customize your experience on the Site.
• Personally Identifiable Information is gathered as part of any entry for a sweepstakes or other promotion. If you choose to enter a sweepstakes or other promotion we conduct, you will be required to submit certain personal information, such as your name, e-mail address, street address and phone number, and we will also ask for certain additional information, which is optional and is not required to enter the promotion. We will use the required personal information you submit to us for promotion administration purposes, such as notification of winners.
• Personally Identifiable Information is collected only when Site visitors voluntarily provide it. It is not necessary to provide any Personally Identifiable Information in order to simply browse the Site.

How We Use Information:
We use the Information you provide about yourself when placing an order or registering for warranty or out of warranty service to complete that order or service registration and to provide you with information about other InkAvenue.com products and promotions that may be of interest to you. Your Information may be shared with our employees, independent contractors, agents or other related and unrelated InkAvenue.com entities and/or business partners acting on our behalf to fulfill and/or ship an order, an award or rebate; conduct surveys; collect payments or to provide a product or service you have requested. We do not share this information with non-InkAvenue.com companies except to the extent necessary to complete your transaction and, when we do share it, it is subject to their agreement to treat it as confidential business information and with the understanding that it may not be used for any purpose other than to perform their function. If you inquire about a product that InkAvenue.com does not sell directly, it may forward your information to a InkAvenue.com dealer, distributor or other reseller. Use of your information by the dealer, distributor or reseller is governed by its own policies, not InkAvenue.com’s.

We use return email addresses to answer the email we receive as well as to provide you with product and service updates, special promotions and offers.

In the course of growing or restructuring our business, we may purchase the assets of another company or sell the assets of our company. During these transactions, information about customers is frequently considered a business asset that is the subject of such a purchase or sale. Also, in the unlikely event that InkAvenue.com, or substantially all of its assets are either acquired or subject to liquidation in bankruptcy, Information may be transferred as well.

The Site may contain hyperlinks to and from other Internet sites, including other Xoomer Company sites. These sites may have different privacy practices from the ones described here. Since this Statement applies solely to this Site, please remember to read the privacy statements of the other sites you visit.
 
Our Commitment To Data Security:
InkAvenue.com works hard to ensure that our systems are secure and that they meet industry standards. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the Information we collect online. The security of personal information you may submit in connection with a promotion entry, survey response, and/or registration for any feature on the Site is of the utmost concern to us, and we strive to ensure its security on our systems. However, no data transmission over the Internet can be guaranteed to be completely secure, we cannot guarantee the security of any information you transmit to us, and you transmit such information at your own risk. We will continue to assess new technology to evaluate its ability to provide additional protection of your Information.


Right to Change Internet Privacy Statement
InkAvenue.Com reserves the right to change this Statement at any time. Changes will be effective immediately upon posting on the Site.

Finally, if you do not wish to receive e-mails from us, please send an e-mail to us at store@InkAvenue.com with a word “REMOVE” as the subject of the message.

How To Contact Us:
Should you have other questions or concerns about this Statement, please send us an email at store@InkAvenue.com or mail your inquiry to Xoomer, InkAvenue.com Site Operations, 173 Bay 23rd Street, Suite 1B, Brooklyn, NY 11214

Please Note: The laws and regulations in different countries impose different (and even conflicting) requirements on the Internet and data protection. We are located in the United States, as are the servers that make this Site available worldwide. All matters relating to this Site are governed by the laws of the State of New York, in the United States. If you are located outside the United States and you contact us, please note that any information you provide will be transferred to the United States and by submitting the information you authorize this transfer.